Lisa Philpott provides strategic marketing and business development consulting to a number of growing entrepreneurial educational technology companies in the Boston area.
She has been involved in the EdTech industry for almost twenty years. Her experience includes holding the role of Chief Marketing Officer at Meteor Learning, where she was part of the executive team that helped evolve the company from a competency-based online tutoring company to an online program management company focused on developing competency- based, workforce-aligned degree programs. In her role, Lisa was responsible for all aspects of Corporate, B2B and B2C marketing including developing and implementing Meteor’s strategic messaging and positioning in the higher ed. market, developing the brand identity – including the rebranding of the company from Educate Online to Meteor Learning, driving student enrollments for Meteor’s higher ed. partners, recruiting and managing advisory boards for the partners, and managing the B2B sales team. Additionally Lisa was the CEO of AskOnline, an online tutoring platform that was adopted by colleges and universities across the U.S. Her EdTech experience started when she joined WebCT, as Marketing Director in its early days. At WebCT she helped build the brand and customer community for a company that was acknowledged to be a leader in developing the academic learning management system marketplace. She has also held a variety of marketing and leadership positions at other leading EdTech companies.
Lisa earned her B.S./B.A. in marketing from Boston University and her MBA from Babson College. She also holds a certificate in Online Tutoring from the University of Oxford and a Digital Marketing Certificate from General Assembly.
Lisa also spends her time volunteering with a number of local organizations and is an associate board member of Boston Cares, specifically focused on supporting activities of the Marketing Committee She also serves as an alumni evaluator in the Babson BETA (Babson Entrepreneurial Thought and Action®) Challenge.